#IWSG Marketing Tips from Bestselling Authors

Time for November’s Support Group hosted by Alex J Cavanaugh.


Recently I attended a writer/reader event, the Queen City Indie Con, in Cincinnati, Ohio. The author marketing panel was particularly good and I want to share their tips with YOU.

Book Marketing Tips


(The photo on the right shows authors Abbi Glines and Tara Sivec but I also learned from Tonya Kappes, Jayne Rylon, and MR Polish.)

1. Do you have a newsletter? (I don’t at this time.) All the authors encouraged emailing a newsletter to your readers to inform them of new releases, giveaways, appearances, etc. If you rely on social media to spread the word, you give up control. For example, few Facebook fans now see posts on your page, and word on the street is that Twitter will also become more monetized.

2. Is your book on sale? How do you get the word out? Use Book Bub, a daily email alert sent to over one million readers. Getting a Book Bub ad is expensive but well worth it. Your book needs a certain number of reviews (including negative reviews!) to be accepted.

3. Is your ebook on Smashwords? If so, you can sell it to libraries through OverDrive. Check it out HERE. Most of my books aren’t available on Smashwords but I just looked at my free novella and it’s available at 36 libraries without my lifting a finger.

4. Will you attend a book conference? Partner with another author to purchase tote bags with your names on them.

5. Want to interact with readers? Schedule a Kindle chat, or post to the Kindle Author’s Forum, like “Kindle Books Under $5.00 by Indie Authors”.

6. Do you want to spread your swag around? Send it to Leena’s Goody Room and they will share it with readers.

7. Want to engage readers? Host a giveaway to be a character in your book.

8. Do you want to offer unique swag? Where else can you get a shirtless man cookie? And I also have a swim cap for my swimming romance Streamline. What are some unique swag ideas you’ve developed?


So what marketing ideas did I miss?

There was also a book signing and I met some really cool authors! Author Jayne Rylon has published THIRTY-EIGHT books. Makes me feel insignificant with my paltry five. 🙂


So my fellow writers, keep fighting the good fight to share your words with the world!

Cover Reveal: Nobody Knows by Kyra Lennon

::::BOOK INFO::::

Title: Nobody Knows

Author: Kyra Lennon

Genre: NA Romance

Type: First in series (Razes Hell Book 1)

Cover Design: Najila Qamber Designs

Photographer: Lindee Robinson Photography

Release Date: November 3rd 2014

::::SYNOPSIS::::

It’s not easy being friends with rising rock stars – especially when you’re the glue that holds them together.

Razes Hell has taken off in the charts, and Ellie can’t believe her childhood friends, Drew and Jason Brooks, are on TV and drawing crowds after years spent playing in dodgy bars. From obscurity to overnight success, Ellie soon realises life in the public eye isn’t all it’s cracked up to be as dark secrets become headline news and old conflicts are re-ignited. When a fake feud meant to boost the band’s popularity threatens to rip the boys apart for real, Ellie finds herself torn – a position which only gets more uncomfortable when her loyalty to Jason collides with her blossoming relationship with Drew.

Nobody knows how deep their issues run; nobody but Ellie. With friendship, a music career and a new love on the line, can Ellie keep their tangled pasts from ruining their futures?

:::::Goodreads Link:::::

TBR Link – http://goo.gl/nl8DiY

:::::Pre-Order Links::::: 

AmazonUS – http://amzn.com/B00MYN4R14

AmazonUK – http://www.amazon.co.uk/dp/B00MYN4R14

::::ABOUT KYRA LENNON::::

Kyra is a self-confessed book-a-holic, and has been since she first learned to read. When she’s not reading, you’ll usually find her hanging out in coffee shops with her trusty laptop and/or her friends, or girling it up at the nearest shopping mall.

Kyra grew up on the South Coast of England and refuses to move away from the seaside which provides massive inspiration for her novels. Her debut novel, Game On (New Adult Contemporary Romance), was released in July 2012, and she scored her first Amazon Top 20 listing with her New Adult novella, If I Let You Go in November.

:::::Connect With Kyra:::::

Facebook – http://www.facebook.com/kyralennonwrites

Twitter – http://twitter.com/KLennonWrites

Website – http://www.kyralennon.com

Amazon Author Page – http://goo.gl/Hmqezw

Goodreads Author Page – http://goo.gl/vzJ2Ol

:::::Hosted By:::::

Concierge Literary Promotions

Website: www.clpromotionsky.net

Facebook: www.facebook.com/clpromotionsky

Blog: http://clpromotionsky.wordpress.com/